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Distribution warehouses carry safety risks including ergonomic strain, forklift and vehicle interactions, injuries from tools and machinery, and hazards from heavy materials. At MSI, those risks are part of day-to-day operations across 60 facilities handling millions of square feet of stone, tile, and flooring products. Their safety team had already built a strong program across all sites. With that foundation in place, they wanted to explore other technology solutions that would make them more proactive and provide greater visibility and insight.
Prior to implementing Voxel, MSI invested in a wearable ergonomics solution, but the data struck site teams as subjective and difficult to act on, leaving employees wary of the next "AI" safety solution. Despite internal skepticism, Shane Quinn, MSI's Safety Director, wanted to explore alternate technology solutions. He discovered Voxel through MSI’s insurance carrier. The technology resonated immediately because it offered something their previous solution could not: clear, unbiased insights from real-time camera footage that were easy to act on. In addition, Shane was able to leverage MSI's risk engineering budget through their insurance carrier to fund the project.
To secure approval, Shane had to build a case compelling enough to move from his desk through the VP of Operations. The three things that unlocked executive buy-in included: the alignment with MSI's broader push to leverage AI across operations, the simplicity and credibility of the DriveCam analogy, and Voxel’s responsiveness as a partner. The DriveCam analogy proved to be his most effective tool. Because camera-based monitoring was already standard in fleet management, the VP of Operations immediately saw the opportunity to extend that visibility from the cab to the warehouse. The unfamiliar became familiar, and approvals moved faster. When the program expanded, the same case held up all the way to the CEO.
With Voxel in place at the Orange facility, MSI's safety team gained a new layer of visibility through their existing cameras. Now they can surface leading indicators of risk in real time across ergonomics, vehicle behavior, and PPE compliance. Voxel has enhanced their safety culture by giving the team a faster, more precise way to identify and address unsafe behaviors. It has helped reinforce existing safety expectations while enabling more targeted, real-time coaching with team members. That increased visibility has strengthened daily safety conversations and contributed to continued improvement across the operation. For a lean team that has already built a strong safety program at scale, Voxel has acted as a force multiplier.
The Voxel platform was deployed at MSI's Orange, California facility in November 2024. The facility was chosen deliberately: as the company's largest location, it had both corporate safety and operations leadership on-site, making it the right place to evaluate the deployment.
Once approvals were secured, the deployment process moved quickly. From contract signing to live video on the platform, it took just five days. Voxel's responsiveness during the sales and onboarding process gave leadership confidence that they had found a reliable, high-impact partner. At the site level, the absence of wearables removed the single biggest objection from prior technology rollouts. Unlike with the wearable solution MSI had tried before, there was nothing new to put on, and nothing that felt like surveillance. The cameras were already there. Voxel simply made them more valuable by producing actionable data.
As one of the core safety initiatives implemented at the site in 2025, Voxel contributed to strong results within the first six months:
These results demonstrated that targeted technology investments, paired with strong safety leadership and frontline buy-in, can meaningfully enhance safety outcomes. The success at the Orange facility built a compelling business case for expanding Voxel to other sites. As a result, MSI rolled Voxel out to four additional facilities, each with its own management culture. Some teams were data-first and analytical; others were more hands-on and field-driven. Voxel adapted to both, giving Shane a consistent view across the enterprise while allowing site leaders to engage with the platform in the way that worked best for them.
In Shane’s day-to-day use of Voxel, his routine starts with the executive email digest, which gives him a fast read on activity and trends across sites without requiring him to manually check each one. When logging into the platform directly, he focuses on recent activity by site, watches highlighted clips in key risk categories, and can see when supervisors assign and close out actions.
Before Voxel, understanding what was happening across each facility meant reviewing incident reports, relying on scheduled inspections, and traveling site to site to see conditions firsthand. Now the platform helps surface relevant clips automatically, on a continuous basis. Supervisors can act on real-time insights and close out actions directly, putting accountability in the hands of the people closest to the work.
Shane noted that Voxel is also valuable for operations leaders, not just safety professionals. Baytown, one of the sites where MSI deployed Voxel, saw strong early engagement from management. Jennifer Handy, Operations Team Leader at MSI's Baytown facility, described the impact as:
Voxel has given me better visibility into the repeat behaviors and habits happening on the floor that without the use of Voxel we treated more like one offs. It’s made coaching more effective because the Leadership Team can now have specific, fact-based conversations with team members. It’s also helped reinforce that our goal is to support and protect the team, not discipline them.
Most operations leaders want a safe workplace and understand its business value. Objective, visual data helps shift the cultural conversation from "safety slows us down" to "safety helps us run better." At Baytown, that shift has been measurable: the site has seen a significant decrease in injuries, driven not by new rules, but by better adherence to the ones already in place. For a safety team covering 60 sites, Voxel's implementation at 5 of the largest facilities has significantly increased visibility and contributed to the team's ability to build its program out at scale.
The results at MSI's Orange facility didn't happen by accident. They reflect the strong safety culture MSI has been building for years and the constant drive they have to find better ways to protect their people. Within six months of deploying Voxel at that single site, MSI saw a 50% reduction in lost-time injuries and a 73% reduction in workers' compensation costs at the facility, demonstrating what becomes possible when a strong safety team is paired with the right technology.
With Voxel now active across five sites, MSI is focused on what comes next. The near-term priority is extending AI visibility into new risk categories, including crane and rigging operations. This forward-looking mindset is not new for MSI. It is what has always set their safety program apart. The company is setting a new standard for what proactive safety looks like in high-growth distribution, and it is only getting started.
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